Brand recognition is built in a minimal, yet bold way—using the varying organic form in custom typography and as a supporting graphic element for the brand. This creates a strong signature for Formbar, that lets the true beauty of their products shine through.
Concept, design, and art direction by Larssen & Amaral
Animation by Lasse Mejlvang Tvedt
Product photography by Ida Buss
Film by Kristoffer Vincent Hansen