Mediebar is a semi-annual design and advertising event held in Haugesund, Norway. In response to the growing attention on local brewing, this fall Mediebar focused around a social beer tasting. We were asked to create an invitation to the event—so we answered the brief in a unique way and challenged the concept of what format an invitation is. The concept is a beer bottle as invitation—with the beer label being the actual invitation.
The design is inspired by vintage beer and wine bottles, and solely uses carefully crafted typography to create a visually engaging invitation.